TC Palm had a column recently that stated the BOCC had received emails from celebrities writing about Atlantic Ridge/Discovery. Those emails were in favor of the project. No surprise there since they would be the ones buying multi-million-dollar homes in the proposed development.

The entire controversy was never about that project but rather introducing an entire new land use category. Martin County residents care about these things. And most of what I heard was not that people were against the land use as much as they didn’t understand it.

It appears that the county commissioners and the administration thought that a public meeting or two would suffice. That couldn’t be further from the truth. Kiplinger took years of explaining to groups of residents what was special about his project. Why that project deserved its own classification. I guess, in this instance, no one wanted to do the work necessary.

Another “community group” wrote a series of emails outlining why the “rural lifestyle” should be adopted. Some of the reasoning made sense and was spot on. What didn’t was writing how those who are not in favor are just wrong. That is just the opposite of the Kiplinger approach.

I was at the annual Martin County/Stuart Chamber of Commerce Leadership Dinner this past week. I am a graduate of the program and I volunteer to help put it on throughout the year. Many of the graduates and students are government employees. Most others are those that are very involved in Martin County non-profits and the life of the county. The attendees were a connected group.

                Mrs. Astor & The Four Hundred (Pinterest)

In 1892 The New York Times published a list purported to be based on Mrs. Caroline Astor’s “The Four Hundred.” She was the doyenne of High Society. Anyone who was anyone in New York Society was listed. Martin County also has a group of people who similarly are very influential. It has been my experience that there are locally influential people in every place I have ever lived.

Sometimes just normal work-a-day individuals become involved in what their government is proposing. This is what happened with the rural lifestyle amendment. A few of the “no growthers,” who believe in freezing development entirely, instigated, and made people aware of the amendment and described it negatively. Though the majority of those that came out were just looking for information.

Unfortunately, the longer that the rural lifestyle classification remains clouded in suspicion, the greater the likelihood that the support of some individuals will be lost who would have seen the benefit. And yes, there will be some that no matter how much outreach is done will take the facts and bend them to their own pre-conceptions. That should not stop this issue being thoroughly and publicly vetted.

Like Kiplinger, Atlantic Ridge/Discovery wanted to introduce a new land use. Unlike Kiplinger they didn’t want to spend years getting Martin County residents to buy-in. The entire concept was staff and consultant driven. When and if that project comes back for approval, if it is done as an exception then it would pass 4-1or perhaps 5-0.

Should the rural lifestyle amendment be ditched? No, it has some great benefits. What needs to happen is the county needs to hire an organization like the Planning Council to take further public comment and to run community meetings. This is not complicated, but it takes time. But, without investing the time, this will be one more debacle for the Martin County Four Hundred.